I was not in the market for a new blender. I have a Vitamix that's been a staple in my kitchen for whipping up my morning smoothies or a quick salsa. But someone got my wife a Ninja Fit Blender as a gift because they knew she also liked morning smoothies.
We decided to give it a try and it's been awesome. The first thing I like about it is the ease. Just drop the ingredients into the blender cup. Then screw on the blade top, tip it over, and press it into the blender base to fire up the motor. Within a few seconds, the ingredients are perfectly blended.
The second thing I like about it is the reduction in dishes. Instead of needing to pour the smoothie out of the blender and into a cup, the blender is the cup. Just unscrew the blade cap and screw on the drinking cap and I'm ready to go. The only dishes are a quick rinse of the blade and then a rinse of the main blender cup and lid after I'm finished with the smoothie.
The blender is also way less intimidating to whip up a homemade pesto or chimichurri sauce. The Vitamix was too big for this task and my mini-Cuisinart was cumbersome because of its design. The Ninja Fit Blender is so much easier for preparing these quick sauces.
There are a few areas for improvement. The cup maxes out at about 16oz of ingredients but some of my recipes are a bit more than that so I need to still keep my Vitamix. This includes my quick salsa because it uses a 14oz an of tomatoes and 4oz can of green chilies plus other ingredients.
The cup opening is also a bit narrow for me. It makes adding things like powders a challenge unless you go a spoonful at a time. And my hand doesn't really fit down the cup to clean it out with a sponge or paper towel.
Even with these shortcomings, it's still now a permanent gadget in my kitchen that I use almost every day. I highly recommend anyone smoothie or blender fanatic to give this a try. The bonus is that it is a pretty inexpensive blender too, certainly way less costly than a Vitamix.